SEO Enhancements

Hyperflow 2 SEO Enhancements

HTML Enhancements

Adds Open Graph <og:url>

Automatically adds the <og:url> based on the Webflow canonical.

Removes Conditionally Hidden Elements

Anything that is conditionally hidden is still in the page and can pollute SEO. To prevent this we remove these elements fully.

HTTP Response Header Enhancements

Last-Modified

https://en.wikipedia.org/wiki/List_of_HTTP_header_fields

Performance Enhancements

Edge Caching Support

For blazingly fast HTML delivery, Hyperflow can leverage edge caching as a configuration option.

Sitemap.xml Enhancements

Not automatically part of Hyperflow core, but this can be added for a client implementation. Each client implementation here is different.

https://www.sitemaps.org/protocol.html

<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9">
   <url>
      <loc>http://www.example.com/</loc>
      <lastmod>2005-01-01</lastmod>
      <changefreq>monthly</changefreq>
      <priority>0.8</priority>
   </url>
</urlset> 

https://www.v9digital.com/insights/sitemap-xml-why-changefreq-priority-are-important/

changefreq

lastmod

priority

Sitemap Index

In larger sitemaps, it's possible to split the Sitemap into chunks.

This can be beneficial for sites where we are doing modifications like <lastmod> because of the traffic to the KV store to retrieve those dates. In this way we can separate e.g. by CMS Collection.

Technical Notes

Webflow includes a comment in its published HTML at the top of the page, e.g.;

<!-- Last Published: Tue Apr 22 2025 02:47:00 GMT+0000 (Coordinated Universal Time) -->

The date shown here is the date the site was last published. In the case of a CMS page, where the CMS item has been republished, it does not update to reflect that.